by Mike Tedesco | Aug 24, 2016
From USA Today | (Photo: Lockheed Martin) Employers who took their sweet time making hiring decisions just a few years ago, are scrambling to snag candidates in as little as a day for fear of losing them to competitors in a tight labor market. Several months ago,...
by Mike Tedesco | Jul 13, 2016
Welcoming the New Generation – Generation Z If you thought managing Millennials in the workplace was a big departure from managing Baby Boomers, get ready for Generation Z. 23 million strong, Generation Z will become the fastest growing generation in the...
by Mike Tedesco | May 19, 2016
Share As the expression goes, “bad news travels faster than good news” and in today’s social media context your business reputation could be at risk unless you manage your reputation before bad news can hurt your bottom line. At Sky Advertising we...
by Mike Tedesco | May 12, 2016
Share Brand Identity — Every company will have some form of brand identity to nurture in the minds of consumers. Even if you think your business does not have a brand–it does. And, since there was no cohesive strategy to develop a compelling brand that...
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